Achieving correct content is crucial to making a website more attractive to its followers.
When all the technical aspects are formalized, the website is ready to fill with up-to-date posts, funny photos, and unique videos. However, success doesn’t follow everyone who starts his online blog. Here are some tips to help you make your website catchy and to avoid some common mistakes.
1. Pay attention to the first blocks of text. Unlike e-mails, newsletter articles, school essays, and other usual writing styles, the site’s text should first give the essential information. The point is that people use the internet as the fastest way of receiving the required information, so they need to see clear short headlines matching their desire. For example, you want to
order a cup with a photo of your pet. On the website, you are first trying to make sure that this company makes prints and images on different products than you are looking for services dedicated to cups and looking for a possibility to send your picture. So the most crucial information is in front, and all details go next.
2. Take into consideration that almost no one reads web pages. People overlook them for more than a minute if the information is missed. Write for scanners: mark keywords using thick type, make short paragraphs, complete sentences with matching images and photos, and make your headlines appropriate to the text mentioned below.
3. Write widely-used words instead of specific terms. Readers are more interested in the text when it contains familiar care words. Plenty of strange definitions make reading a bit difficult
and unpleasant. If you’re sure that some specific terms should be mentioned, then better write an explanation in brackets.
4. Sometimes, creativity is a disturbing factor. Clever phrasings are good for literature, but websites often require simple and understandable content. Use short, simple sentences to
catch the reader’s attention.
5. Think over each paragraph and make it as meaningful as possible. Most people read only a part of the article, not the whole text. They use headliners to find the necessary information. Analyze statistics of viewings and find out which themes are more popular and have no demand.
6. Don’t forget about visual impressions. Images and videos catch readers and motivate them to read the text, which goes with. Mark key sentences and paragraphs in a unique way
– this will intrigue the reader.
Filling a website with correct content isn’t a big problem. The most important thing is to analyze your work quickly, trying to notice what is wrong. This will help you find mistakes to avoid in the future. Considering the advice mentioned above and your mix of talent and imagination, you have all chances to create an exciting and unique blog.
